Christian Anderson (Trust’N)
Co-Founder, CEO, & Director of Public Relations & Management
Christian Anderson, also well known as the hip-hop artist Trust’N, fell in love with music at a young age and was inspired pursue a career as an artist in his early teen years by his peers. As an artist, his relatable and down to earth lyrics has allowed him to connect with an audience on a massive, world wide scale. Propelling of hit songs like “Let You Be” Trust’N has amassed millions of streams across the globe. In a more recent pursuit of his career he released a 6 song collaborative hip hop album called “Lapse” with fellow Madison artist BKWDS. The album peaked at #12 on Apple’s iTunes hip/hop charts which gained Trust’N massive exposure to major media sites like Lyrical Lemonade, Thrive Global, ABC, NBC, FOX News, Future Sharks, Medium, and many more. While Trust’N continues to perfect his craft as an artist, he has also taken on more of a business role in the industry.
As an entrepreneur Christian was exposed to the field of public relations through his desire to verify himself on Instagram. After acting as his own manager, he was able to produce impeccable results and completed the task he set out to do. Christian took that experience and started working as a freelance PR for other artists with the desire to provide them the same results he had gotten. After impressing the CEO of Bentley Records in NYC, he was offered the position of Director of PR. The youngest ever to be offered such a position. Although being new to the industry, Christian has been able to provide incredible results at the fraction of the services normal cost. Driven by his success, large connection base, and drive to win as an artist & entrepreneur he founded Lost Boy Entertainment Co. to provide artists, entrepreneurs and businesses the same services he had to scratch and claw to find himself. Being the original Lost Boy, Christian serves as the company’s CEO & Director of Public Relations. He is an incredible motivator, leader, businessman, and entrepreneur leading Lost Boy Entertainment into the future.
Aon Smith (Aon the Artist)
Co-Founder, Director of Marketing & Management, Chief Sound Engineer
Aon Smith aka “Aon the Artist”, is a musician, marketing expert and deliverer of quality sound. As an artist Aon brings a unique sound to the industry. Although focusing mostly on the business side of things at Lost Boy Entertainment, Aon’s musical ability can never be over written. His main roles as the company include being in charge of the marketing and promotions team, assisting the CEO with important projects, and making sure the music being released from the company is well mixed and mastered.
Aon is a savvy entrepreneur bringing a set of skills vital to Lost Boy’s success. His great communication skills and past experience in the marketing field allow him to relate to the company’s artists in a way most managers and marketers can’t. Being one of the original founders, Aon’s importance to the foundation and well-being of the company is never overlooked or underappreciated.
Stephen Emrich (Insyde)
Director of Digital Marketing, Co-Director of Communications, Web Dev
More popularly known as Insyde, Stephen Emrich is a musician, producer, artist, and entrepreneur. He shot to fame after his debut single went viral on SoundCloud, launching his career. 3 singles and an upcoming EP later, he is a nationally recognized artist and his music has been streamed over 5 million times.
Stephen is a skilled writer, web developer, and a masterful communicator. Similar to Christian Anderson, he dove into the PR industry with a desire for Instagram verification. His skills of getting important contacts are a valuable asset to the company.
Abe Alberts (abe.wav)
Co-Founder, Creative Director, Lead Writer
Abe Alberts, also known as “abe.wav”, is an aspiring artist and producer from northern Wisconsin. A creative at a young age, Alberts has been pursuing various forms of art all his life, recently falling in love with creating music. His newfound passion has pushed his artistry to create pleasantly unique tracking combining elements of pop, indie, and hip-hop. After releasing just two experimental EPs, a wave of support has pushed Alberts to sink hours into refining his sound and to dive deeper into musical discovery and experimentation.
As an Entrepreneur and staff member of Lost Boy Entertainment Co. Abe is in charge of everything artwork, graphics, and branding wise while often making contributions on the marketing staff. His work has been published to major websites including Lyrical Lemonade, Thrive Global, Future Sharks, ABC, NBC, FOX, and so many more. He is also in charge of the apparel design. His unique outlook and perspective on art along with his impeccable design skills has proven to be vital to the success of the company. Abe is also one of the original 4 founders of Lost Boy Entertainment.
Bryce Vander Sanden (Bman)
Co-Founder, CFO, Public Relations Assistant
When Christian Anderson (CEO) originally founded Lost Boy Entertainment he knew he was going to need help. He didn’t even think twice before asking Bryce to come aboard the fast sailing ship. More than just being one of Christian’s lifelong best friends, Bryce is majoring in Accounting and Finance at the same University Christian is attending. Bryce’s skill and natural knack for the finance and accounting field is tremendous. He also assists in the PR and Management divisions of the company. Having his name on the articles of incorporation distinguishes him as one of the most important people working for the company. From its beginning stages Bryce has been a sturdy friend, and business partner that all of the other Co-Founders can rely on.
His skills and knowledge make him more than qualified to hold the position title of Chief Financial Officer (CFO) of Lost Boy Entertainment Company. Taking careful care of the company’s assets, Bryce is highly important to the overall success of the organization. This includes keeping track of financial transactions, providing investing opportunities and insight, as well as also advising the CEO in his financial decisions. Being one of the original Lost Boys, Bryce is invaluable to the company.
Founded by Christian Anderson, Abe Alberts, Aon Smith, and Bryce Vander Sanden in early 2019, Lost Boy Entertainment Co. is a pioneer in the entertainment PR industry. We proudly represent and manage a talented group of artists, music producers, and entrepreneurs, offering a creative platform to launch and develop their careers. Founded and run by artists, for artists, Lost Boy is all about developing connections and building towards success. Through our ground-breaking services including development, management, marketing, public relations, and graphic design, Lost Boy Entertainment Company is helping musicians, artists, businesses, and entrepreneurs flourish in the global economy.